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Keyword Optimization for Your Website (Search Engine Optimization - SEO)
Key Factors in choosing the optimal keywords for your website As you may know, Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords, as per Wikipedia. In addition to increasing the number of quality backlinks, keyword optimization is a significant factor in being found by search engine users. By using the best keywords for your website in the domain name, urls, titles and headings, and content, you will most likely greatly increase the ranking of the page on the search engine results pages (SERP). Here are a few factors to consider: 1.Look at your website content and break it down into a selection of keywords. 2. If possible and appropriate, use the best keyword(s) in the root url (domain). 3. Use the keywords in the the longtail url for the specific page. 4. Use the keywords in the title of the page and in headings. 5. Make use of H1 to H3 tags for the headings. 6. Visit this list of the best methods and tools for finding keywords: Best Keyword Tools and Techniques. |
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Excellent overview of SEO techniques!
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